MAMEE
CHALLENGE
TO CREATE A WEBSITE THAT REFLECTS THE TONE AND MANNER OF MAMEE AS ASIA’S MOST UNIQUE AND EXCITING SNACK COMPANY.
SOLUTION
To allow audiences to enter the fun world of MAMEE, the website is designed to be a carnival ride for your eyes. Every segment of the website is a story to indulge in – from MAMEE’s legacy to the introduction of different product categories MAMEE offers, there’s something to learn.
Vibrant colours and bold designs are incorporated to embody the tone of the brand, with plenty of adorable illustrations and characters to fawn over. While we commonly associate the brand with its MAMEE Monster mascot Blue, we brought forth the rest of the mascots to shine some light on them.