URBY
CHALLENGE
TRADITIONAL PROPERTY INVESTMENT APPS ARE OFTEN PERCEIVED AS BORING AND DIFFICULT TO UNDERSTAND, CAUSING THE AUDIENCE TO MISS OUT ON VALUABLE INVESTMENT OPPORTUNITIES.
Young adults today face several barriers when it comes to property investment. Traditional apps often come across as dull, overly complex, and intimidating, discouraging potential young investors from engaging with the market. As a result, many young adults miss out on valuable investment opportunities because they feel these platforms are not designed with their needs and preferences in mind.
DESIGN SYSTEM
GOAL
OUR GOAL IS TO CREATE A MOBILE APP THAT GENERATES EXCITEMENT THROUGH GAMIFIED ELEMENTS AND MODERN DESIGN, MAKING PROPERTY INVESTMENT ACCESSIBLE AND ENGAGING FOR OUR TARGET AUDIENCE.
STRATEGY
GAMIFY APP
URBY transforms property investment into an engaging game. Earn rewards, level up, and compete with friends as you explore real estate opportunities. It’s investment, but with a twist of fun.
MODERN. STYLISH
URBY boasts a contemporary design with young urban vibes. Our modern color palette, trendy fonts, and sleek styling make navigating property investments a visually pleasing experience.
FAMILIAR FEATURES
URBY integrates intuitive and familiar app concepts, ensuring users can easily understand and navigate their investment journey. We bridge the gap between complexity and simplicity, making property investment straightforward and enjoyable.